Estee Lauder Perfumes and Fragrances
Estee Lauder is one of the world’s leading skincare, fragrance, and cosmetics brands. The name of the company comes from Estee’s nickname. As a young girl growing up in New York, her nickname was Esty, but she was born Josephine Mentzer.
When she was in high school, her uncle came to live with the Czech Hungarian family. He spent a lot of his time in the kitchen making face creams. This sparked Esty’s interest in beauty.
Before too long, she was selling her uncle’s face creams going from one hairdressing salon to the next. In 1930, Estee married Joseph Lauter. Her new husband believed the family name to be misspelled, so it was changed to Lauder. It was probably around this time the brand was launched. Estee believed passionately in women’s beauty. Estee Lauder remains one of the world’s top beauty and fragrance brands.