The Best Environmentally Friendly Perfume Brands
Best
Environmentally Friendly Perfume Brands
Most of us are concerned
about the environment. When we shop, we often think about the impact our
purchases have on the environment and our health. That’s a good thing.
To keep up with new buying
trends, leading perfume brands are changing how they manufacture products and
source their ingredients.
Packaging also plays a
role. More sustainable sources are used when producing paper materials for the
beauty industry. As consumers, we have a vital role to play. Recycling
materials correctly is important. Alternatively, you can also think about ways
in which you can reuse materials.
On this page, we are taking
a closer look at the best environmentally friendly perfume brands. We also
discover if there is such a thing as vegan perfumes.
What Is A Vegan Perfume?
A vegan perfume is a
perfume which does not contain any components sourced from an animal origin.
Unless your perfume is 100% free from animal products, it can’t brand itself as
vegan.
This also applies to animal
testing. Vegan products can’t be tested on animals.
How Do I Know My Perfume Is 100% Vegan?
Ensuring that your perfume
or face cream was vegan used to be challenging. Most consumers found themselves
reading through endless small print looking for ingredients such as lanolin,
carmine, collagen and beeswax. Even silk is a product derived from animals.
Shopping for genuine vegan
cosmetics and perfumes is much easier now. When you want to make sure your
product is 100% vegan, look out for official logos from reputable vegan
organisations. The most common ones include PETA, Leaping Bunny, Vegan Society
and Certified Vegan.
Why Are Most Perfume Brands Not Vegan?
Many high street, discount
supermarkets and perfume brands test their products on animals. Not only do
they test the finished product on animals. They also often test ingredients
that make the finished product on animals.
Often, animal-derived
components are cheaper to use. They don’t have to go through long extraction
and distillation processes as many natural, vegan products do.
This is why many perfumes
and cosmetics are not vegan and cruelty-free. Also, it is not the brand which
is certified vegan - it is the product.
How Do I Know My Perfume Is Environmentally Friendly?
First of all, let’s clear
one thing up. Not all perfumes and cosmetics that are vegan are 100%
environmentally friendly.
There is a lot of confusion
when it comes to vegan and environmentally friendly. We still struggle to make
many products and packaging materials completely environmentally friendly.
When it comes to perfumes,
look for b
rands that only use
essentials from flowers and plants. This means their manufacturing is more
sustainable.
Packaging is another issue.
Many brands are now beginning to use eco-friendly materials including
biodegradable containers and recycled glass.
Are Cheap Perfumes Environmentally Friendly?
Most of the time, they are
not. The ingredients and materials which are used when manufacturing popular
“clones” are not vegan and environmentally friendly.
Using natural materials and
vegan ingredients is more expensive. Making a cost-effective product using
natural and sustainable materials and selling it for a low price is a
non-starter.
Many cheap perfumes and
skincare ranges are loaded with parabens derived from the petrochemical
industry.
When you look at them under
a microscope, they look like small crystals. When we apply the products, these
microcrystals stay on our skin. In a worst-case scenario, they cause serious
skin damage.
What Brands Offer Vegan Fragrances?
An increasing number of
brands are adding vegan ranges or doing their best to go 100% vegan. Needless
to say, they don’t want to compromise on quality.
To many consumers, changes
are taking ages. However, to ensure the integrity of the product, baby steps
are the right way forward. I am sure all of us would rather retain our classic
brands and fragrances than lose them.
Top brands offering vegan
and environmental products are Sean John, Estee Lauder and Paco Rabanne. To the
ever-growing list, you can also add Jean Paul Gaultier, Chloe, Diesel and
Calvin Klein.
Let’s take a closer look at
what these popular brands are doing as far as vegan fragrances and
environmentally friendly products go.
Sean John and Estee Lauder
The perfumes Sean John is
now promoted and manufactured by the Estee Lauder group of companies.
The company’s vegan
statement is vague. According to PEPA, it is not clear whether the company
tests on animals or not.
One thing is for sure,
Estee Lauder is working towards a better environment. They make carbon-neutral
shipping a priority and advocate responsible sourcing.
However, the Sean John
brand which is part of the group does not test on animals. It is certified by
PETA as cruelty-free. The vegan symbol is featured on Sean John’s fragrances
for men.
Paco Rabanne
None of the products
manufactured in-house by Paco Rabanne are tested on animals. That includes Lady
Million one of its more popular fragrances. Invictus is also manufactured
in-house.
As far as environmental
products go, Paco Rabanne is one of the early industry leaders.
Paco Rabanne's record goes
back to 1997 when it produced its first recyclable aluminium bottle. The
company is working towards making all containers environmentally friendly.
The same goes for its paper
packaging. All of Paco Rabanne’s outer packaging is 100% recyclable and
produced using FSC paper.
Chloe
Not all of Chloe’s products
are vegan. However, if you would like to make a vegan choice from this brand,
opt for Chloé Eau de Parfum Naturelle and Chloe Nomade.
Chloe is a major player
when it comes to both fashion and perfume. As a brand, it is working
progressively towards making its apparel and perfume sustainable.
This includes several
initiatives such as reducing the use of water and responsible sourcing. It is
committing itself to using more recycled wool in its clothing range.
Chloe is also one of the
few companies that is focusing on fair trade. As part of any company’s
environmental policy, this is a huge leap forward.
Jean Paul Gaultier
Jean Paul Gaultier has
always been seen as an innovator. Its fragrance La Belle Eau de Parfum is
vegan.
According to the company’s
sources, Jean Paul is working toward an achievable and responsible approach. So
far, it has managed to make some serious strides and should be proud of itself.
When you research the
brand, you will find that 55% of its glass use is derived from recyclable
sources and 66% of its use of metal comes from recycled materials as well.
This makes Jean Paul one of
the industry leaders when it comes to environmentally friendly manufacturing
protocols.
Calvin Klein
Calvin Klein is also making
inroads as far as its environmental impact and approach to veganism goes. Its
first vegan fragrance, CK Everyone is
now available.
Many of the products within
its clothing range are now made from organic cotton.
In the future, the company
is also hoping to use captured carbon emissions to produce ethanol. This is a
huge step forward and many other companies would like to adopt this idea.
Diesel
Diesel is another brand
which has realised consumers are becoming increasingly aware of environmental
standards.
D by Diesel Eau de Toilette
is its first vegan fragrance.
Sustainability-sourced
ingredients are on top of the company’s agenda. It is hoping to make
sustainability-sourced ingredients part of its manufacturing process as soon as
possible.
Are Companies Reacting Slowly?
To many of us, it seems
that leading brands are reacting slowly. That is not the case.
The fragrance and cosmetics
industry is faced with many challenges. First of all, they need to look for
quality sustainable raw materials.
With everything we throw
away, you would have thought it would be easy to find materials to use. But,
this is not the case.
One of the main problems is
that there is a shortage of suitable recycled materials. Much of what we
discard is not recycled in such a way it is suitable to be repurposed.
For instance, there is a
lack of quality paper. This is one of the reasons many companies turn to FSC packaging.
Responsible stewardship of
our forests does not only lead to a better environment. It only creates jobs
which is important.
As far as glass and metal
recycling goes, we need to get better at it. First of all, we need to recycle
more and add it to the industry chain.
Number two, we need to
recycle glass and metal in such a way it can be reused.
A few countries including
the Scandinavian countries are market leaders when it comes to reusing glass,
plastic and metals. The world needs to look to them.
Did you know that most
Volvo and Scania lorries are broken down to their base components once their
days on the road are over? The materials are then repurposed and used again in
other vehicles.
Can we do the same with
perfume bottles? This is one of the alternatives and companies are beginning to
look at this.
Perhaps in the future,
collection points will be established to which we can return spent perfume
bottles and cosmetic containers.
An alternative is
refillable bottles. This is something Mugler is taking a look at and gearing up
its manufacturing process towards.
Of course, the refillable
packaging needs to be easy to recycle.
A lot of thought is going
into recycling processes in all industries at the moment.
What Parts Of Your Perfume Bottle Can Be
Recycled?
The bottle itself can often
be recycled.
The plastic nozzle and
metal upper part of the bottle are challenging to recycle. If you are thinking
about recycling your perfume bottle, you should remove the nozzle and metal
parts.
If you can, try to remove
labels and place them in the general rubbish. White vinegar is one of the
natural products that can help you remove labels.
Once you have done that,
you can place it in the glass recycling. An alternative is to repurpose the
bottle.
Clinique and The Environment
By 2025, the Clinique brand
will be 75% environmentally friendly.
What does this mean? It
means at least 75% of its packaging will be reusable, recyclable or
repurposable.
As it stands, Clinique is
one of the leading brands which is paraben, phthalate and fragrance-free. This
is fantastic progress and a good reason to buy products from the brand.
Shopping List
I am aware that we have
given you a lot of information on this page. You are probably considering your
options right now.
To wrap it up, let me give
you a short shopping list as far as vegan perfumes go.
Sean John
Chloe Nomade Eau De Parfum
Chloé Eau de Parfum
Naturelle
Jean Paul Gaultier La Belle
Eau de Parfum
Paco Rabanne Lady Million
Paco Rabanne Invictus
CK Everyone Eau De Toilette
D by Diesel Eau de Toilette
The list of available is
bound to continue to grow. I hope to post regular industry updates to help you
make more informed buying choices.
If you are looking for a
mainstream brand offering paraben-free and phthalate products, don’t forget
about Clinique. The brand has come a long way in recent years. It is now one of
my favourite cosmetics brands. I use many Clinique products daily.
Final Thoughts
Replacing ingredients in
products is not easy. Brands are working on finding sustainable resources which
are also fair trade. It is going to take time.
Product quality and
integrity are important. Most brands know they risk losing their customers if
they swap quality ingredients for inferior ones.
At the same time, they know
consumers are opting for natural alternatives such as vegan perfumes and
cosmetics. This is why major players in the industry are spending a large part
of their budget researching alternatives.
The answer is that we are
getting there. In the meantime, all of us can do more to recycle, repurpose and
perhaps put pressure on brands so they head in an environmentally friendly
direction.